The Pacific Asia Travel Association is to stage its first ‘PATA Human Capacity Building Programme’ inthe Maldives. The event is organised jointly with the Maldives Association of Travel Agents and Tour Operators (MATATO).
The program, with the theme ‘Explore the Art of Storytelling’, takes place on July 12-13, 2017 at Travel Trade Maldives, TTM in Dharubaaruge, Maldives. It delivers an intensive and interactive training program incorporating a series of classroom interactions conducted by leading travel industry experts coupled with practical activities, group assignments and networking opportunities. Program content is based upon the successful PATA Academy-HCD event held in December at the Association’s Engagement Hub in Bangkok.
“PATA’s strategy for human capital development is a key strand in the Association’s mission, striving constantly to provide opportunities for local communities to share in the benefits of tourism. It is also an effective method of broadening the horizons of tourism industry professionals beyond their day-to-day tasks,” said PATA CEO Dr. Mario Hardy. “We are delighted to partner with MATATO in organizing this programme for their members in the Maldives. This topic was well received by our participants at the December PATAcademy-HCD and I am convinced that it will be a huge success in the Maldives as we look in detail at the art of storytelling.”
“We are very excited about this partnership program with PATA. The academy program, and the lineup of facilitators are impressive, and this definitely gives us a great opportunity, for our industry to explore their creative potential and get their marketing teams refreshed for new ideas. Being the first of its kind held in Maldives I look forward to a keen response from the industry, and continue this partnership with PATA through more joint endeavors.” Abdulla Ghiyaz, President of MATATO.
Confirmed speakers at the two day program include Stu Lloyd, Chief Hothead- Hotheads; Trevor Weltman, Head of Growth - Triip.me; Dung ‘Mos’ Dang, Founder and Head of Product - Scott Experience Design, and Matt Gibson, Professional Travel Bloggers Association/Xpat Media.
Download the press release here.